Hamburger Kreativ Gesellschaft
Discover a world of creativity spanning over 22,000 sqm! The Hamburg Creative Society's "Frei_Fläche" program provides spaces and experimental areas for creative professionals seeking affordable working opportunities. Landlords can also benefit from the program and enliven their neighborhoods through pop-up stores, exhibitions, co-working spaces and discussion rooms. "Frei_Fläche" is Germany's largest creative economy interim use concept.
By creating a digital out of home campaign in Hamburg we are bringing local art to the streets like never before. With bold headlines and eye-catching visuals, the campaign utilizes digital screens throughout the city to showcase dynamic and vibrant images that are sure to captivate passersby.
Our two-month campaign covering multiple channels from out-of-home, cooperations with local Media-Partners, newspaper outlets and digital channels we were able to achieve +5 Million Impressions